Nora Fatehi falls prey to Deepfake

Published at : 21 January 2024, 01:00 pm
Nora Fatehi falls prey to Deepfake

Bollywood actress Nora Fatehi became the latest celebrity to fall prey to deepfake after Bollywood actresses like Rashmika Mandanna, Priyanka Chopra, Kajol, Katrina Kaif, and Alia Bhatt.

Nora took to her Instagram stories to share a still from the video and address the issue publicly. The  video shows the actress promoting a fashion brand Lulumelon Official, displaying an exceptional level of precision that makes it challenging to distinguish from genuine content. The actress can be seen talking about the end of season sale of Lulumelon Official.

Nora Fatehi shared a screenshot of the deepfake video on her Instagram story, she wrote, “SHOCKED!!! This is not me!”

The actor-performer expressed her concern after a meticulously crafted deepfake video, featuring her endorsing a fashion brand, surfaced online.

The morphed clip seamlessly replicated the actor's voice, body language, and overall presentation, making it a convincing challenge to discern from authentic content.

Celebrities, often targeted for such manipulations, face the challenge of combating convincing imitations that can potentially harm their reputation and credibility.